Case Study
No Limits: A Brochure Case Study
A 16-page brochure chronicling the PlayStation's evolution across five console generations. The core problem was pacing: twenty-plus years of hardware history had to move fast enough to hold attention across 16 pages, without flattening each console into an interchangeable spec sheet.
Project brief
For this project, the brief was to design a 16-page brochure that ties typography, image, structure, and pacing together around one cohesive theme. I chose the PlayStation's console history specifically because it gave me a built-in pacing structure, with five distinct console generations, each with its own visual identity to work with rather than one flat subject stretched across 16 pages.
I modeled the layout on tech catalogs and product manuals rather than a typical editorial spread, since that reference gave me a clear precedent for the two things the brochure needed most: a modular type hierarchy that could handle dense spec-style copy without feeling cluttered, and full-bleed photography that let each console generation feel distinct even while sharing the same underlying grid.
Interior spreads
